Thursday, June 18, 2020

Product manager VS product owner



When you’re working in an Agile environment, there are a lot of roles and responsibilities that individuals are assigned. There are a lot of job titles given to individuals. From Scrum master to stakeholder, product owner to product manager, team member to team leaders and many more job titles are a part of an agile environment. So whatever the job title you’re given has a different set of instructions, tasks, responsibilities, and more.
And that is why today, we are going to make a comparison between a product owner and a product manager. It is true that both have to work together under the same roof but have their own unique tasks.
Product owner
Product manager
The product owner has the responsibility of maximizing the value of a product. And for this purpose, he has to take action to create and manage the product backlog effectively.

Whereas, the job of a product manager is to discover what a user is in need of. With that, he also has to prioritize what to build next and how to wrap the team’s mind around a product roadmap.
The relation of the product owner with a specific product is to translate the customer’s need into the product vision. Precisely, you can say that product owners are customer-centric.


On the other hand, a product owner has to make sure that the product development process is going smoothly from its conception to release. These managers have a thorough expertise about a product. With that, they are trained to work closely with engineering and designing teams to bring the product to its ending point.
Similarly, the product owners have this task to manage all the user stories. With that, they are also required to organize customer feedback.
Whereas, a product manager has to make sure that the whole team has all the resources they need to complete the product owner’s vision.
It is the job of a product owner to identify common roadblocks. They do it by responding to criticism by acting as a customer support representative.
Contrary, the product manager has to make the business value clear to the engineering and design team by defining the nitty-gritty of the project.
Product owner is the visionary which means that a product owner is the one to use first party data. Then he has to compile the list of all the potential features for the product manager.
Whereas product manager is the executor that is, he has to oversee the whole development process leading up to the release date.
The product owner then has to prioritize all the useful features for the target audience. And then he has to narrow this list down for the product manager.
Then it becomes the product manager’s job to prioritize what features should be included to fulfill the project’s intent. He has to make sure that whatever the features he choose has to be perfect enough to avoid any roadblocks.
Remember, the starting and ending of the whole development process done with the product owner’s approval.
Whereas, the product manager is responsible for handling all the logistical end of the product strategy. In other words, he has to facilitate the steps in the development process. 
On one hand, the product owner provides the blueprint for the product to the product manager. And he also makes sure that the process is in accordance with the original script.
On the other hand, the product manager delegates which teams are responsible for building new features. Precisely, product manager has to define all the actions that are needed to bring the product to the market.

Conclusion:
Thus you can now understand that both product owner and product manager has to deal with the same product but have totally different tasks. Though the tasks are different, yet they rely on each other’s work. So by hiring both a product owner and product manager, any organization would tend to produce a new product at a much faster rate. Not only that, the product delivered will be effective, flaw-free, and reliable. Hence it is best that you should know what a product owner and product manager does in an organization and how both can help to give better output. PSM certification dumps are very helpful to persons to pass their PSM real exam in first try and become product manager


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